E-commerce analytics and implementation

More profit from the traffic
and customers you already have.

We find where your store loses sales, margin and time. We bring your data, team and partners together in one plan. Then we implement changes and measure their impact.

30 minutes to discuss your store, see whether we can help and decide where to start.

Three connected areas of store growth: sales, repeat purchases and smooth operations. Dimensional shapes in graphite, ivory and steel.
Marketing · Store · OperationsOne action plan

Experience in numbers

€3.5min recovered funds
~494processes improved or automated
0.96 yearsof repetitive work eliminated
10+ yearsbuilding and growing businesses

Combined results from Bartosz Witt’s work across different business projects. Each figure relates to a different scope of work.

For established online stores

Your store makes sales.
The results don’t match the effort.

  • Each partner shows you a different report, but you still don’t know what drives your store’s profit.
  • You pay for traffic, but customers leave before buying.
  • You have a customer base, but few come back for another order.
  • Your team repeats the same tasks while improvements wait for your decision.

We help e-commerce owners and managers set priorities and turn decisions into implemented changes.

One plan for the whole store

Bring your data and team together around profitability.

Already working with an agency or specialists? We agree on shared goals, responsibilities and measurement. Then we lead the agreed implementation with your team.

Better sales performance

Traffic, purchases and margin.

01

Find where you lose orders and margin.

We connect acquisition costs, sales and margin. We improve your offer, product pages, cart and payments. Our recommendations for ads and content address what is holding your store back.

Measured by: conversion, acquisition cost and margin after agreed costs.

Repeat purchases

From the first order to the next.

02

Give customers a reason to buy again.

We connect purchase history with post-purchase communication. We implement cart reminders, repeat-purchase journeys and customer reactivation tailored to your products and buying cycle.

Measured by: repeat purchases, time to the next order and customer value.

Smoother operations

More time to grow your store.

03

Reduce manual work and errors.

We connect tools, organise reporting and automate repetitive tasks in order processing and customer service. We choose improvements whose impact can be measured.

Measured by: handling time, error count and process cost.

Detailed scope of services

Google Ads and Meta Ads campaigns; conversion and shopping experience; email marketing and retention; SEO and content; store development and integrations; automation and operations.

Before work starts, we agree on the delivery scope and how responsibilities are shared with your team and partners.

How we work

From data to improvements that are live.

01 / 03

Establish the baseline

We review data, costs and the customer journey. We separate confirmed problems from assumptions, so you know what supports our recommendations.

02 / 03

Choose the priority

We compare expected impact, cost and implementation effort. We agree on the scope, owner and how results will be assessed.

03 / 03

Implement and measure

We deliver the agreed changes with your team and partners. We compare results with the baseline and decide what to develop next.

Bartosz leads the engagement. We agree on each party’s responsibilities and data access at the start.

First step · free consultation

Let’s find out what to look at in your store.

In a 30-minute call, we’ll learn about your store and its main barrier to growth. We’ll assess whether we’re a good fit and discuss the next step.

Bring your store’s URL and one problem you want to solve.

Paid audit · 14 days

A plan you can start putting into practice.

We analyse the agreed areas of your store, marketing and operations. We turn the findings into a 30, 60 and 90-day plan that fits your business’s capacity.

During the call, we’ll decide whether an audit is the right starting point. We confirm the scope, data access, start date and price before work begins.

  • The main barriers to growth, supported by data and assumptions to test.
  • Actions ranked by impact, cost and effort.
  • Clear responsibilities for your team and partners.
  • A baseline and success metrics for priority changes.
  • The scope of the first implementation and decisions to make next.

The audit is paid. Implementation is priced separately once the scope is agreed.

Founder

Bartosz Witt

Founder of Black Sails Systems

LinkedIn

I combine product development with running a business.

For over 10 years, I’ve been building products, growing businesses and improving the processes behind them.

I bring together the perspectives of customers, technology, finance and operations. That means looking at both what wins an order and what makes fulfilling it profitable.

At Black Sails Systems, I turn that perspective into practical priorities and implementation for e-commerce.

Before we talk

Clear expectations from the start.

Is the consultation free?

Yes. The consultation lasts 30 minutes. We learn about your store, discuss the main problem and assess a possible next step. The call helps us see whether we’re a good fit; a full data analysis is part of the paid audit.

How is the consultation different from the audit?

The consultation helps us understand the problem. The audit is a paid, 14-day analysis of your store, marketing and operations. It produces priorities and a 30, 60 and 90-day plan. We agree on scope and pricing after the call; implementation is scoped separately.

I already have a team or agency. Can we work together?

Yes. We can work with your team and existing partners. At the start, we agree on priorities, responsibilities and how results will be assessed.

What is holding your store back today?

Let’s look at it together and decide on the next step.